ECOMMERCE PPC SERVICES
eCommerce PPC services that turn clicks into customers.
A UK team of certified PPC specialists running and optimising paid campaigns across Google, Meta, Microsoft and TikTok. Every click counts, every pound is accountable, and your budget goes to work on measurable growth.
PAID MEDIA, DONE PROPERLY
eCommerce PPC services, built around ROAS.
eCommerce PPC services are paid advertising campaigns, run across Google, Meta, Microsoft and TikTok, that put your products in front of high-intent shoppers and pay you back in sales. As a UK PPC agency for eCommerce, 5MS manages the targeting, bidding and creative so every click works towards measurable return.
Spend that's accountable.
Too many stores pour budget into ads with no clear view of what it's returning. We tie every campaign to ROAS, CPA and revenue, so you can see exactly what your spend buys.
Built into your retainer.
Our PPC sits inside a flexible monthly retainer alongside the rest of your marketing. We chase quick wins first, with no hidden fees and no long lock-ins. Platforms like Google Ads change fast, and we keep you ahead of them.
WHEN TO SWITCH
signs you need a new PPC partner.
If these sound familiar, your paid budget is working harder for the platforms than it is for you.
01
Your paid ads are live, but you're not seeing enough return on the spend.
02
Campaign planning takes too long and key launches keep getting delayed.
03
Click-through rates are low, conversions are weak, and ROAS is dropping.
04
You're unsure how to optimise targeting, keywords or bidding strategies.
05
You've lost confidence in your PPC agency, and the results just aren't improving.
Sound familiar? Let's fix the spend.
A quick call and we'll show you where your paid budget is leaking and the fastest route to a better return.
WHY 5MS
A PPC agency that treats your budget like its own.
Certified specialists, clear reporting and no cookie-cutter campaigns, just paid media built around your numbers.
Trained, proactive specialists
A certified team ready to launch and scale high-performing campaigns built around your eCommerce goals.
Clear, transparent comms
Regular updates on what's working, what's not and exactly what we're doing to push results.
No cookie-cutter PPC
Data-led strategies built around your brand and bottom line, never a recycled template.
Inside your retainer
PPC is built into a flexible monthly retainer, so we focus on quick wins and ROI with no surprise fees.
WHAT WE RUN
Every paid channel that moves the needle.
We plan, launch and optimise across the platforms where your customers actually buy, as one joined-up paid strategy.
Google Search & Shopping
Capture high-intent shoppers with search, Shopping and Performance Max campaigns tuned for ROAS.
Meta Ads
Facebook and Instagram campaigns that build demand and retarget shoppers back to checkout.
TikTok Ads
Reach new audiences with creative-led campaigns built for the way people discover and buy on TikTok.
Microsoft Ads
Tap into lower-competition search inventory that many competitors overlook, often at a cheaper CPC.
Remarketing & display
Win back visitors who didn't convert with smart remarketing across the web and social.
Tracking & conversion setup
Watertight tracking so every sale is attributed correctly and your bidding has clean data to learn from.
The numbers we actually move.
We optimise to the metrics that change your bottom line, not vanity clicks.
ROAS
Return on ad spend
CPA
Cost per acquisition
CTR
Click-through rate
CVR
Conversion rate
AOV
Average order value
WHAT WE FOCUS ON
How we run your PPC.
Four habits we hold to on every account, so your eCommerce PPC services keep getting sharper.
Tailored solutions
Data-led strategies around your goals, targeting the right audiences, keywords and products for maximum ROI.
24/7 monitoring
Campaigns tracked daily so spend stays effective, issues are caught early and performance keeps climbing.
Fast response time
We move quickly to adjust bids, copy or targeting, keeping campaigns running at peak efficiency.
Ongoing optimisation
No set and forget. From A/B testing to performance reviews, we constantly refine for better results.
Free PPC audit. No strings.
We'll review your ad accounts and send back the wasted spend, missed opportunities and quick wins we find. No commitment, no charge.
MORE FROM 5MS
PPC works best with the rest.
Paid ads pull the most weight as part of a wider plan. Here's what else our team can run for you.
eCommerce digital marketing
SEO, email, social and CRO run alongside paid as one measurable growth strategy.
ExploreAffiliate marketing
Performance-based partnerships that bring in extra sales you only pay for on results.
ExploreAgentic commerce
Get your store ready to be found and bought by AI shopping agents, ahead of the curve.
Explore
FAQ
eCommerce PPC services, answered.
What online retailers ask us before choosing a PPC agency.
What does an eCommerce PPC agency do?
An eCommerce PPC agency plans, launches and optimises your paid advertising across platforms like Google, Meta, Microsoft and TikTok. That covers strategy, keyword and audience targeting, bidding, ad creative, tracking and ongoing optimisation, all aimed at turning ad spend into profitable sales.
How much do eCommerce PPC services cost?
There are two parts: your ad budget (paid to the platforms) and our management fee. We keep the fee flexible and transparent inside your monthly retainer, with no hidden costs. Book a call and we'll recommend a budget and scope that fit your goals.
Which ad platforms do you manage?
Google Ads including Search, Shopping and Performance Max, Microsoft Ads, Meta (Facebook and Instagram) and TikTok, plus remarketing and display. We recommend the right mix for your store rather than spreading budget thin across all of them.
How long until we see results from PPC?
PPC is one of the faster channels: campaigns can drive traffic and sales within days. The first few weeks are about gathering data and tuning, after which we optimise toward a stronger, more stable ROAS. We prioritise quick wins early.
Can you take over our existing ad accounts?
Yes. We start with an audit of your current accounts, keep the history and learnings that are valuable, fix what's wasting budget and take over cleanly. You keep ownership of your accounts throughout.
Is there a minimum ad budget?
It depends on your market and goals, some niches need more spend to gather data than others. We'll be straight with you about whether your budget is enough to get a meaningful return before we take anything on.
How do you report on PPC performance?
With clear, regular reporting tied to the metrics that matter, ROAS, CPA, conversion rate and revenue, not vanity clicks. You'll always know what we spent, what it returned and what we're changing next.
Why choose 5MS for eCommerce PPC?
We've grown eCommerce brands since 2011, so PPC sits inside real eCommerce expertise. You get a certified UK team, transparent reporting, no cookie-cutter campaigns, and paid media that works alongside the rest of your marketing rather than in isolation.
LET'S DRIVE SUCCESS, TOGETHER
Let's make your ad spend work harder.
Book a quick, no-obligation call, or grab your free PPC audit. We'll show you where the wasted spend is and how we'd turn it into return.